Lead the Application redesign from zero to delivery
8 weeks
The existing app had a bad user experience and received many complaints. The company hopes to create a new platform to promote the company's development.
How to completely redesign without changing existing functionality. Reduce user learning costs and improve efficiency. And create the company brand style.
The project enables investors to align their investments with their values through faith-based screening.
Using the powerful IWP database, we screen tens of thousands of stock funds with different filter conditions to meet diverse customer needs.
Generate reports with a click and communicate investment choices transparently to clients. Empower positive change through informed and ethical investing!
Break through the inherent thinking and guide users through interaction.
Add illustration to make the monotonous data platform lively. Improve brand recognition.
Depends on the information I collected, build our personas. They are representative of potential users.
Streamlined and Memorable User Interface
Simplify User Steps with Intuitive Guidance
Communicate Hierarchy and Guidance with Color Variations